TL;DR Hey, I am m Rudranil. I help SaaS startups cut through the noise and get noticed. Whether it is sharpening your positioning, running Google Ads that actually perform, or making sense of all that analytics data—I am here to bring clarity, strategy, and momentum to your marketing.
With over a decade of experience in digital marketing, I have helped sevaral SaaS businesses optimize their marketing strategies and improve their online presence. My expertise spans across Google Analytics implementation, Google Ads management, and comprehensive SaaS marketing strategies.
My approach combines data-driven insights with creative marketing solutions to help businesses reach their target audience effectively and drive meaningful conversions. As a certified Google Analytics and Google Ads professional, I bring technical expertise along with strategic thinking to every project.
Through my online courses, I have educated over 35,000 students on digital marketing topics, sharing practical knowledge that helps professionals enhance their skills and businesses improve their marketing outcomes.
Expert in GA4 and GTM implementation, data analysis, and creating actionable insights from analytics data.
Specialized in creating high-converting campaigns for SaaS businesses with focus on quality leads.
Comprehensive marketing strategies for SaaS products, including product positioning and go-to-market planning.
Content planning and creation that resonates with your target audience and drives engagement.
Let's discuss how I can help your business grow
rudranil@funnelysis.com
India
I offer a range of digital marketing services including Google Analytics implementation, Google Tag Manager solutions, Google Ads management, SaaS product marketing, and website content optimization. I also provide online courses to help businesses and professionals enhance their digital marketing skills.
I typically start with a consultation to understand your business goals and challenges. From there, I develop a customized strategy and implementation plan. For ongoing services, I provide regular execution of activities, reporting and strategy adjustments. I'm flexible with communication and can work with your preferred methods – whether that's regular video calls, email updates, or other communication tools such as slack.
I specialize in working with SaaS (Software as a Service) businesses, particularly those in B2B sectors. However, my marketing and analytics expertise can be applied to various industries. My experience includes working with education technology, business services, fintech, insurance, and HR Technology and more.
Pricing varies based on the scope of work, complexity, and duration of engagement. I offer project-based pricing for one-time implementations and monthly retainers for ongoing services. For the most accurate quote, please schedule a consultation call where we can discuss your specific needs in detail.
My availability varies depending on current client commitments. Typically, I can begin new projects within a week of finalizing our agreement. For urgent needs, please let me know during our initial conversation, and I'll do my best to accommodate your timeline.
I hold a Master of Business Administration (MBA) from the Indian Institute of Management Indore, one of India's premier business schools. Additionally, I have completed a Post Graduate program in Artificial Intelligence and Machine Learning from Caltech. I'm also certified in Google Analytics, Google Ads, and other digital marketing platforms, and regularly pursue continuing education to stay updated with industry developments.
My journey in digital marketing began over a decade ago while working with technology companies that needed to effectively market their solutions. I discovered a passion for the intersection of data analytics and marketing strategy, especially in how precise implementation of tracking tools could significantly improve marketing outcomes. This led me to specialize in Google Analytics and digital marketing for SaaS businesses, eventually expanding into creating educational courses to share this expertise with others.
I work primarily remotely, which allows me to serve clients globally while maintaining flexibility and efficiency. Most analytics implementation, marketing strategy, and consulting work can be effectively conducted through virtual collaboration tools. For specific situations that would benefit from in-person workshops or meetings, arrangements can be discussed based on location and project requirements.
Over 35,000 students worldwide have enrolled in my digital marketing courses across multiple platforms. The student community spans professionals from various industries, business owners, marketing specialists, and individuals looking to enhance their skills in Google Analytics, Google Tag Manager, Google Ads, and SaaS marketing. This diverse global student base has contributed to enriching the learning experience through shared perspectives and real-world applications.
My consulting approach blends technical know-how with strategic business insight. I bring a deep understanding of both sides of marketing—how the backend setup of digital tools works, and how the human side of marketing influences customer behavior. I focus not just on implementation, but on knowledge transfer, so your team learns and grows throughout our engagement. With experience as both a consultant and educator, I simplify complex ideas and help build sustainable solutions your team can manage and build upon over time.
Yes, I offer customized training sessions and workshops for in-house marketing and analytics teams. These training programs can be tailored to your team's specific needs, knowledge level, and the tools you're using. Training options include interactive workshops, hands-on implementation sessions, and ongoing coaching to help your team develop proficiency in Google Analytics, Google Tag Manager, marketing strategy, and other digital marketing skills.
Yes, I offer technical troubleshooting and specialized project assistance for specific challenges. Whether you're facing issues with analytics implementation, need help with conversion tracking setup, or require assistance with complex marketing technology integrations, I can provide targeted support. For technical challenges, I typically offer focused consultation sessions or project-based engagements with clearly defined scopes and deliverables.
My core expertise centers on Google's marketing and analytics suite, including Google Analytics 4, Google Tag Manager, and Google Ads. I'm also experienced with various CRM systems, marketing automation platforms (like HubSpot, Zoho Suite), CMS, Landing Page Builders (WordPress, Wix, Unbounce, Webflow), data visualization tools (including Looker Studio/Data Studio), SEO tools (Moz, Semrush) and numerous SaaS marketing tools. Among the latest, I have integrated generative AI and chat LLMs (Claude, chatGPT, Google Gemini) in my workflow. My approach focuses on building integrated marketing technology stacks that align with business objectives rather than being tied to specific vendors.
I maintain an active learning practice that includes participating in beta programs for new tools and features, regular engagement with professional communities, attending industry conferences and webinars, subscribing to specialized newsletters and publications, and ongoing experimentation with emerging technologies and methodologies. Teaching also drives continuous learning, as preparing and updating course materials requires thorough research and testing of evolving platforms and techniques.
You can schedule a free 30-minute consultation call through my online booking system at cal.com/rudranil/30min. This initial call allows us to discuss your specific needs, assess how I might be able to help, and determine if we're a good fit to work together. You can also reach out directly via email at rudranil@funnelysis.com with any preliminary questions before scheduling.